Turn Your Own Car into a Marketing Machine – Custom Vinyl Wrapping for Business Promotion

Think you need a branded company van to promote your business on the road? Think again. At Project Group in Castleford, we specialise in designing and installing bespoke vinyl wraps that turn any vehicle – even your personal car – into a rolling advert for your business.

Whether you’re a mobile hairdresser, a local tradesperson, a start-up owner, or a self-employed fitness coach, custom vehicle livery can help you stand out, build trust, and boost visibility — all without investing in a brand-new fleet vehicle.

Why Vinyl Wrap a Personal Car for Business?

Using your personal car for business advertising is a smart move — and here's why:

• Maximise your mileage: You're driving anyway — why not make those miles work harder by advertising your business at the same time?

• Affordable marketing: Compared to ongoing digital ad spend, a one-off vinyl wrap is a cost-effective and long-lasting solution.

• Constant visibility: Parked on the street, driving through town or stuck in traffic – your brand is getting seen, 24/7.

• Professional appearance: Whether you're arriving at a client's home or meeting suppliers, a wrapped vehicle shows you mean business.

  
  

What Can You Include in the Vehicle Design?

The beauty of vinyl wrapping is the complete freedom to customise it. When you work with Project Group, our in-house designers will help you create a wrap that’s bold, eye-catching, and true to your brand.

Here are just a few elements we often recommend including:

• Business name and logo

• Contact information – phone number, website, email

• Social media handles or QR codes

• Key services or taglines

• Striking colours and graphics to reflect your brand identity

Want subtle branding? We can do that. Prefer something that turns heads at the traffic lights? No problem. It’s all completely bespoke to suit your style and audience.

How Long Does It Take?

We know time is money, especially for small businesses. A typical car wrap can usually be completed in 1–2 days, depending on the complexity of the design and vehicle shape. Our team based in Castleford and Glasshoughton will manage the whole process — from design and print, right through to installation — so it's hassle-free for you.

We even offer partial wraps or vinyl decals for quicker, lower-cost options if you’re not ready to commit to a full wrap just yet.

Is It Worth It?

In a word — yes.

Vinyl vehicle wrapping has one of the lowest costs per impression of any advertising format. Your car could be seen by thousands of people every week, especially if you're frequently out and about in busy areas like Wakefield, Pontefract, or Leeds.

And because wraps last for years, you’ll continue reaping the benefits without having to top up a budget every month.

Ready to Wrap?

Whether you’ve got a shiny new car or a trusty old hatchback, if you want to promote your business on the move, a custom vinyl wrap from Project Group is a brilliant investment.

We're here to help everyone from electricians and beauticians to dog walkers and delivery drivers turn their personal vehicles into powerful marketing tools — and we’d love to help you too.

Get in touch today for a free design consultation and quote – and let’s get your business on the road in style.