Signage Design

Christmas is the biggest sales opportunity of the year! (Anyone else feeling the pressure?!) With every shop, café, salon and venue competing for attention, it’s essential to stand out. One of the most powerful (and cost-effective) ways to do that is clever, well-designed Christmas signage.

Business signage doesn't just have to be about telling people who you are and what you do. It can build culture, create atmosphere, showcase your personality and even bring playfulness into your workplace. In short, it can be fun!

You can't escape fonts! They're on your coffee cup, your car, your phone screen. And yet, we don't tend to take much notice. However, choosing a font for your own business can become an anxiety inducing, decision crippling nightmare! We know that the font you choose for your signage can make or break your brand identity. And we're here to help.

Signage is our passion so OF COURSE we geek out about the most famous signs around the world! Signs are about so much more than pointing people in the right direction, they're a moment in time, a memory, a complete identity.

As expert signage fitters, we're a little bit obsessed with all things signage and we LOVE to see outrageous creativity.  We couldn't resist sharing 10 of the most creative billboards we've ever seen...

When it comes to creating signage, graphics, or digital displays that truly set your business apart, there’s far more to it than picking a logo or deciding on colours. The best signage projects start with a solid foundation — expert consultation and planning that ensure your investment pays off.

At Project Group, based in Castleford, we help businesses across West Yorkshire and beyond design, produce and install signage that grabs attention and reinforces your message. Here’s how psychology plays a crucial role in signage design – and why getting these elements right can make all the difference.